Smart Notifications are displayed based on business rules which are defined easily and generically: customer email address is empty, credit card was collected but not yet activated, customer is traveling to Europe next week, or monthly bill amount has been declining since 6 months.
Smart Notifications are split into levels: “Information”, “Warning” and “Critical”. They can be embedded in any CRM screen where they call for action, highlight information and enable a user to write-in a new notification and set its expiry date.